For the Love of Typography

Typography is the use of strokes, curve, and lines used to illustrate words.

Typography is your friend.

It really is. We see type everywhere, from inside of textbooks, on our food products, in pamphlets, on billboards, on mugs, in art, in advertisements, and in culture… words are everywhere. Typography, or fonts, according to the internet “is the art and technique of arranging type to make written language legible, readable, and appealing when displayed. The arrangement of type involves selecting typefaces, point size, line length, line-spacing (leading), letter-spacing (tracking), and adjusting the space within letters pairs (kerning).”

Here are some of the most popular fonts for 2015

(psst… click on them for free download!)

Font functionality

Do you understand why I love it so much? I am absolutely obsessed with different fonts and how the color, size, and symmetry of a word in visual communication can transform and define how a message is delivered to the viewer. Typography, in itself, is it’s own unique medium of art.

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